Fundraising for Nonprofits

Inspiring Gifts that Transform

Wednesday, April 25, 2007

Getting from no to yes: Top 10 flaws that doom your grant request to the reject pile

Last Friday I went to the Commonwealth Club to listen to my friends Cheryl Clarke and Susan Fox give an AFP-GGC luncheon presentation based on their new Jossey-Bass published book Grant Proposal Makeover. If you're like me, you've been to enough presentations before to know the difference between when the guest experts talk at you versus talk with you. Cheryl and Susan know how to do it right.

During the course of an hour they shared with us antidotes and tips they gleaned from surveying over 70 foundation executives, including the following list of 10 most common grant proposal flaws:
  1. Does not address funder's priorities.
  2. Does not follow logical order.
  3. Does not show the need.
  4. Overwhelms with too many statistics.
  5. Relies too much on client stories or testimonials instead of just giving the facts.
  6. Uses poor objectives and/or evaluation.
  7. Includes a bad budget.
  8. Is written "by committee."
  9. Uses overblown, florid language.
  10. Uses vague, abstract language.
For those of you who have experience writing grants, this list may seem rather obvious. But as they talked about each of these points in more detail, I had to admit to myself that I've been guilty of most of these errors at one time or another. It reminded me, that like a professional musician who practices her scales every morning, how important it is for us fundraisers to regularly review the basics, however much experience we may have.

Now if you'd like to start by reviewing the above points in more detail, Cheryl and Susan have graciously offered to shared with you their presentation handout.

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1 Comments:

At 8:18 PM , Blogger Unknown said...

Thank you for this post. It is exactly what I need as our foundation is on its way to funding quest.

 

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